Youth Marketing Asia Conference 2010
Date: 2010-09-27 - 2010-09-28
Time: 09:00 - 18:00
Event Type: Conference
Event Organizer: Asia Business Forum
Contact Person: Juliana Kwok Send Enquiry
Country: Singapore
Region/Province/State: -NA-
Venue: 165 Tanjong Pagar Road
URL: http://www.abf-asia.com/page/public/contents/event/Youth_Marketing_2010_Main/conference/267
Language: English
Target Participant(s): Head of Market Research, Marketing & Advertising, Marketing Communications/Brand Management, Business Development, Sales & Marketing, Managing Directors, Brand Consultants, Creative Directors, PR consultants from industries that are targeting teens and youth in their marketing campaign such as: Sports & games, telecoms, IT, Media, Beverage & drinks, Schools, Banks, Food, Travel Leisure & tourism, Fashion, Apparel, Electronics, Government Bodies, Advertising Companies, PR & Communications Firms
Industry Sector(s): Other
Descriptions:
This conference will gather marketing experts, youth culture experts and youth representatives to discuss factors which influence the youth market and marketing: economy, changing taste and preference of youth, influence of new media and social network.

Determine effective marketing tools, new media and campaign for current youth market !
Re-evaluate your marketing approach and the prevailing youth market in order to engage the target group differently and effectively through cutting-edge ideas:

◦Youth as Co-Creators
◦Revitalizing traditional media to engage youth
◦The phenomenon of Social Media
◦Understanding Youths & How Youth Asia and Youthsays.com Has Reached Out to Them Effectively
◦Success factors for interactive advertising in social media
◦Maximising marketing budget
◦Understanding popular anime youth culture
◦Influence of new media on youth networking
No. of Visits: 396
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